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Top 20 Tech Companies to Work at According to Marketers [2022]

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Bad companies suck. And working in marketing at a bad company sucks even more. But thankfully, online reviews help marketers steer away from poor work-life balances, micromanagers, and more.

To help job seekers out, Glassdoor releases a list of the best places to work every year. On the platform, employees review companies on their culture, benefits, work environment, and more. Glassdoor enables professionals to see which companies fit their needs best.

But Glassdoor’s ranking does not tell us much about each company’s marketing department. After all, what if a top-rated firm has a poorly managed marketing department? Without conducting additional research, you would never know.

But don’t worry – we got you covered. We aggregated Glassdoor reviews from marketers at top tech companies. By pulling detailed reviews, this list will help marketers better understand the best marketing teams across the tech industry.

Find out how the world’s top tech companies, including Microsoft, Apple, and Meta, rank according to marketing employees – featuring the good, the bad, and the ugly.

Photo by Nataliya Vaitkevich on Pexels.com

#20: MathWorks

Company Overview

MathWorks specializes in creating mathematical computing software. Based in Natick, MA, the company currently has more than 5,000 employees.

To explore careers at MathWorks, check out their job portal.

Glassdoor Score

Overall Score: 4.3 (1,810 reviews)

Marketing Score: 3.6 (32 reviews)

Glassdoor Ranking: #22

Review Highlights

Positive

“Collaborative work environment

Almost limitless learning opportunities

Products that impact the daily lives of scientists and engineers all over the globe

Technical leader in many fields

Products that are mission-critical for many engineering companies

Respecting and investing in one another is a core company value

Lots of mobility within the company to explore new positions

Committed to building for the long haul.”

Principal Technical Marketing Manager in Natick, MA

Negative

“Limited career growth, particularly for women, senior women are treated as less knowledgeable than junior male colleagues, company said they would be looking into diversity in 2020, but nothing happened, no transparency on salaries or even the gender makeup of departments and management, looking at average salaries, I am making shockingly less than the average salary with my experience. I wish I had gone to another company earlier in my career.”

Product Marketing Manager in Natick, MA

#19: ServiceNow

Company Overview

ServiceNow develops cloud computing software to help enterprises manage digital operations more efficiently. Headquartered in Santa Clara, CA, the firm currently employs more than 15,000 professionals.

To explore careers at ServiceNow, check out their job portal.

Glassdoor Score

Overall Score: 4.5 (2,423 reviews)

Marketing Score: 3.7 (36 reviews)

Glassdoor Ranking: #23

Review Highlights

Positive

“Fantastic product that is truly transforming the world. Happy customers that help pave the way for future product needs. Culture is second to none. Focus on diversity, inclusion and belonging, and general wellness of all employees. Company priorities are clear and actionable. Frequent check-ins from executives (All Hands).”

Marketing Director

Negative

“The company is tortured in growing pains, dysfunction, and toxicity. First-time CMO, Alan Marks, struggles to unify the marketing org. He continues to make constant reorgs and direction changes and brings in new leadership to “fix” the problems. I witnessed lots of good people just unexpectedly get fired, making everyone nervous and living in fear they are next. Groups are working in silos and struggle to do any meaningful work due to bureaucracy and role duplication. The work quality bar is low, favoring speed. That is because everyone spends all the time in meetings and dealing with politics and not working. The company lacks basic processes that you would expect at a company this size (there is seriously no standardized hiring process). There is lots of hype around ServiceNow being a top company, but I have found the culture to be extremely political and toxic. Senior leadership operates in the command and conquer model with very little empowerment to its people.”

Marketing Director in Santa Clara, CA

#18: eBay

Company Overview

eBay is a notable e-commerce company that provides consumer-to-consumer and business-to-consumer sellers with a bidding platform. The firm has approximately 12,700 employees who work primarily out of its headquarters in San Jose, CA

To explore careers at eBay, check out their job portal.

Glassdoor Score

Overall Score: 4.1 (4,586 reviews)

Marketing Score: 3.8 (92 reviews)

Glassdoor Ranking: #55

Review Highlights

Positive

“If you’re self motivated, there is a ton of opportunity at eBay. There is a lot of work to do and projects are available in all departments. I’ve been able to add so many tools to my belt purely by volunteering. At other companies, the scope of your role is much more defined limiting your chances to make huge strides in your skill set and career.”

Digital Marketing Manager

Negative

“eBay is constantly in a state of transition, going through leadership changes, drastic strategy changes, and mass layoffs nearly every quarter. These seem to be predominately knee jerk reactions vs. long term strategy based off data, innovation, and collaboration. Employee moral was very low throughout most of the time I was with eBay, due to a gross lack of communication and team building during major transition and layoff periods, a constant change in strategy requiring constant pivots, to the point employees are mostly fixing and reacting to changes, and due to a complete lack of regard for company culture. Suzy, the former America’s CMO actually told many employees that the last thing she should care about is culture; that instead employees should be grateful to work for eBay. Employees are worked so hard, given tasks that easily make up 70+ hours of work weekly, and while leadership encourages employees to speak up if they can’t handle their workload, when they do they are told that “this is just eBay. Take it or leave it”. During the most recent round of layoffs, eBay randomly put employees in positions that did not at all align with their skill set, previous roles, or career ambition, and actually demoted a good amount of employees with these changes.”

Senior Marketing Manager in San Jose, CA

#17: Autodesk

Company Overview

Autodesk provides software products for multiple industries, including engineering, manufacturing, media, education, and others. More than 11,500 employees work at the firm, with the majority located at their headquarters in San Rafael, CA.

To explore careers at Autodesk, check out their job portal.

Glassdoor Score

Overall Score: 4.3 (3,377 reviews)

Marketing Score: 3.8 (97 reviews)

Glassdoor Ranking: #21

Review Highlights

Positive

“Competitive compensation and benefits (depending on where you’re located), strong market hold, our customers do truly game-changing things with our software, best intentions with company culture initiatives, seemingly sharp and grounded CEO.”

Marketing in San Francisco, CA

Negative

“-Company ladder is miserable

-Hard to move in your role

-Salary increases are hard to get + small bumps when given.

-Give more salary vs. equity that vest over 3 years…”

Pipeline Marketing Manager in San Jose, CA

#16: Meta

Company Overview

Meta, formerly The Facebook Company, provides a number of technological products – including Facebook, Instagram, WhatsApp, and more. Recently, Meta shifted into the metaverse space and has invested significant resources into augmented reality and virtual reality technologies. Based in Menlo Park, CA, more than 58,604 employees help run this massive conglomerate.

To explore careers at Meta, check out their job portal.

Glassdoor Score

Overall Score: 4.3 (9,761 reviews)

Marketing Score: 4 (204 reviews)

Glassdoor Ranking: #47

Review Highlights

Positive

“Benefits

Perks

Excellent DEI Support

Ability to grow in your career

Support for growth and shift to any area you want, including a total career change

Excellent Salary

Amazing culture

Work Life Balance – but that is up to YOU.”

Product Marketing Lead in San Francisco, CA

Negative

“Constant org changes, everything is P0 without any thought to impact over activity, constant duplication of work across individuals and teams, instead of considering what needs to be solved for in terms of impact, money or headcount is immediately thrown at problems essentially making them more complicated.”

Marketing Manager in Seattle, WA

#15: Akamai

Company Overview

Akamai provides Internet and web security services in the cybersecurity and cloud service space. Headquartered in Cambridge, MA, more than 8,800 employees help run Akamai, which houses one of the largest distributed computing platforms in the world.

To explore careers at Akamai, check out their job portal.

Glassdoor Score

Overall Score: 4.5 (2,277 reviews)

Marketing Score: 4 (31 reviews)

Glassdoor Ranking: #17

Review Highlights

Positive

“Very innovative and customer centric company that has products that rock. The leadership is comprised of highly intelligent people who encourage people to challenge the status quo.”

Senior Product Marketing Manager in Santa Monica, CA

Negative

“Despite how large and well-oiled the company seems, the daily environment (including back-stabbing, lack of support and growth opportunities) comes down to each department and its management. While some parts of Akamai can truly be one’s dream workplace, others are incredibly toxic, run by people with no experience managing people nor desire to learn how to effectively manage or inspire their employees.”

Marketing Manager

#14: Zillow

Company Overview

Zillow provides an online real-estate marketplace for both renters and house hunters. Based in Seattle, WA, Zillow employs more than 6,400 employees who help manage the “leading real estate marketplace”.

To explore careers at Zillow, check out their job portal.

Glassdoor Score

Overall Score: 3.9 (1,448 reviews)

Marketing Score: 4.1 (40 reviews)

Glassdoor Ranking: #54

Review Highlights

Positive

“Zillow has amazing benefits and for the most part seems to genuinely care about employees. I would have given a 5 star rating for Zillow as a whole, but this review is about my time working in Marketing. Also, how ZO was handled has left a bad taste in my mouth.”

Marketing

Negative

“- ZO pause and subsequent wind down was handled very poorly, marketing layoffs went from “we don’t know if your team will be impacted” to “your last day at Zillow is today” overnight. Many impacted did not even support the ZO business.

– Reasonings for ZO pausing and then winding down altogether seemed to keep changing, little to no transparency there.

– Lack of senior leadership accountability.”

Marketing

#13: Qualtrics

Company Overview

Qualtrics is the leading experience management software, most known for its extensive surveying and insights tools. The firm has more than 4,200 employees, with many working out of its headquarters in Seattle, WA.

To explore careers at Qualtrics, check out their job portal.

Glassdoor Score

Overall Score: 4.2 (1,216 reviews)

Marketing Score: 4.2 (20 reviews)

Glassdoor Ranking: #60

Review Highlights

Positive

“Company seems to care about their employees – managers are highly encouraged and trained on how to engage and drive positive team and individual employee experience. The organization fosters an environment of trust and support – at least that has been my personal experience with my team and manager.”

Senior Product Marketing Manager

Negative

“Bad diversity equity and inclusion. The company is very white, very Mormon and it’s absolutely a “boys / Mormon club” at the top of the company.

Also faced antisemitism in a few instances directly as well as through the broader Utah community. Of course it’s not every person at all, but it’s enough that it impacted my experience.

A lot of chaos and difficulties transitioning from a mid size company into an enterprise size public firm.

Lacking senior leadership vision, very inconsistently applied other than hype and kook aid.

There is a culture of celebrating those that put out fires but not those that are planners.

Burn out is real.

Qualtrics has some nice benefits for sure but there’s also a bit of a meet the bare minimum to be able to say “us too!” With other tech companies. Then the leadership team pats themselves on the back for days.”

Senior Product Marketing Manager in Seattle, WA

#12: Cisco Systems

Company Overview

Cisco Systems has provided multiple technology solutions, including hardware, software, equipment, and other products. Headquartered in San Jose, CA, Cisco Systems currently has nearly 80,000 employees.

To explore careers at Cisco Systems, check out their job portal.

Glassdoor Score

Overall Score: 4.3 (26,749 reviews)

Marketing Score: 4.3 (468 reviews)

Glassdoor Ranking: #81

Review Highlights

Positive

“Hires the best talent so you’re always surrounded by incredibly smart and driven people – that are also humble and kind. You won’t find any “coasters” here. Great benefits and competitive salary. Incredible, gourmet free food on-site.”

Senior Marketing Manager in Ixtlahuacán, Colima

Negative

“Unless you are a superstar it’s going to be hard to move up in the organization. Compensation is also not competitive, especially for employees with longer tenure. Company appears to be on the cusp of becoming a big company so we have a lot of messy startup type processes and also a lot of overly engineered bureaucratic processes. Lots of new program management types who appear the be putting processes in place that serve no real benefit to the business.”

Group Product Marketing Manager

#11: DocuSign

Company Overview

As the name suggests, DocuSign helps organizations create electronic agreements through its notable eSignature. Located in San Francisco, CA, DocuSign currently has more than 6,200 employees.

To explore careers at DocuSign, check out their job portal.

Glassdoor Score

Overall Score: 4.4 (2,076 reviews)

Marketing Score: 4.3 (274 reviews)

Glassdoor Ranking: #27

Review Highlights

Positive

“- People genuinely want to work together and share the burden

– Work/life balance

– Amazing benefits and goals to create pay equity

– Hard work and results are rewarded by both public success sharing and career opportunities

– Leadership team that cares about people – employees and customers

– Focus on making the world a better place.”

Marketing

Negative

“- High growth, so things are always changing – that’s good but also bad, meaning there’s consistent reorgs and changes that make longer term planning a bit hard and sometimes what you’ve done doesn’t get used because there’s a big shift right as you come out with a new enablement/asset for example.”

Senior Product Marketing Manager

#10: Apple

Company Overview

Apple provides a plethora of electronic and digital products, including the iPhone, iPad, Apple Music, and more. Although Apple has employees across the world, the company employs more than 90,000 employees in the United States – with a large part working out of its Cupertino, CA headquarters.

To explore careers at Apple, check out their job portal.

Glassdoor Score

Overall Score: 4.2 (28,870 reviews)

Marketing Score: 4.4 (149 reviews)

Glassdoor Ranking: #56

Review Highlights

Positive

“Work with smart, driven and creative people everyday. Excellent pay and stock. Great place for someone who knows how to navigate a highly complex organization and constantly innovate ideas and think progressively.”

Marketing Communications Manager in Cupertino, CA

Negative

“- Non-existing work-life balance. This is not an exaggeration. People will email well beyond appropriate business hours, ping, text, email like they text. Weekend and late night work is expected.

– Ridiculous overtime at no additional comp for salaried employees; this is “meeting expectations”. I’ve never been thanked or apologized to when interrupted on a Sunday afternoon. I have not had a weekend in a month. I did not get Memorial Day off, I had to skip Mother’s Day, I already know I will be expected to work Labor Day. What is the price of your time and life?

– Most execs and leads are men. My team is most female, on the ground level, while all leads are men.

I came from Google. It was an extremely tough decision to make. The creative is stronger here; there is no arguing that. That’s why I came. In comparison to Google, who also has peak moments of large work volume, my experience has been that Apple does not consider the cost and considerations of pushing for more work. The compensation isn’t as comparable to Google. The benefits are definitely not. The culture is teetering toxic. Essentially, on all other levels aside from creative and cool co-workers, I’d recco Google hands down.”

Marketing Communications Creative

#9: Microsoft

Company Overview

Microsoft is a developer of multiple technology products, most notably their computer software and Microsoft Office. Headquartered in Redmond, WA, Microsoft employs more than 182,000 professionals working across a wide range of functions.

To explore careers at Microsoft, check out their job portal.

Glassdoor Score

Overall Score: 4.4 (38,223 reviews)

Marketing Score: 4.4 (732 reviews)

Glassdoor Ranking: #28

Review Highlights

Positive

“Great company culture

Strives to be thoughtful and inclusive

Really does care about their impact on the world

Really does care about their customers

Lots of opportunity to experience different career paths

Flexible workplace (can work remote, can work your own hours, depending on the team)

Great benefits and pay – they care about keeping their employees happy”

Product Marketing Manager in Seattle, WA

Negative

“VPs are myopically focused on meeting quotas, regardless of whether they are sales or hiring based, as it massively impacts their bonuses.

Never forget this is a large corporation. They care about impact. And they treat their people well. But remember that at the end of the day, no matter what you have done, no matter how much you care, no matter how much impact you’ve had, you’re still just a cog. A cog they will emotionlessly cast aside, if it no longer helps whomever is the EVP, CVP or VP of an org. As all they care about is lining their pockets.”

Marketing Director in Redmond, WA

#8: LinkedIn

Company Overview

LinkedIn is a networking and careers social media platform with more than 810 million members. Headquartered in Sunnyvale, CA, LinkedIn has more than 18,000 full-time employees.

To explore careers at LinkedIn, check out their job portal.

Glassdoor Score

Overall Score: 4.4 (4,958 reviews)

Marketing Score: 4.4 (104 reviews)

Glassdoor Ranking: #19

Review Highlights

Positive

“Hires the best talent so you’re always surrounded by incredibly smart and driven people – that are also humble and kind. You won’t find any “coasters” here. Great benefits and competitive salary. Incredible, gourmet free food on-site.”

Senior Marketing Manager in Ixtlahuacán, Colima

Negative

“Unless you are a superstar it’s going to be hard to move up in the organization. Compensation is also not competitive, especially for employees with longer tenure. Company appears to be on the cusp of becoming a big company so we have a lot of messy startup type processes and also a lot of overly engineered bureaucratic processes. Lots of new program management types who appear the be putting processes in place that serve no real benefit to the business”

Group Product Marketing Manager

#7: Adobe

Company Overview

Adobe provides highly-used computer software, including Acrobat Reader, Photoshop, and more. Headquartered in San Jose, CA, Adobe currently employs more than 24,000 professionals globally.

To explore careers at Adobe, check out their job portal.

Glassdoor Score

Overall Score: 4.4 (6,999 reviews)

Marketing Score: 4.4 (121 reviews)

Glassdoor Ranking: #16

Review Highlights

Positive

“I came over with the Workfront acquisition. I was excited to be part of this wonderful, well-known, beloved brand. The benefits are amazing. Lots of work life balance, healthcare is great, there’s a nutritionist on staff, tons of unheard of added perks…all top notch. Adobe executive leadership truly cares and has put a lot of thought and research into making Adobe a great place to work. But there’s a gap….”

Senior Marketing Manager in Lehi, UT

Negative

“You have to get a manager who wants to be a manager. You need them to fight for you, elevate you, highlight your accomplishments to senior management otherwise you get lost in the shuffle. They don’t encourage movement to other depts as much as other companies, and it can literally take years to get a promotion. The unspoken rule is you do the job for a year and then get the promotion. Also, be vocal and open with others about equity/stock/shares. I found out it was very unfairly distributed on my old team with some people in management lying about it without even being asked directly.”

Product Marketing Manager in San Francisco, CA

#6: Salesforce

Company Overview

Salesforce pioneered the customer relationship management space and has dominated since 1999. Although it’s headquartered in San Francisco, CA, nearly 70,000 employees work globally.

To explore careers at Salesforce, check out their job portal.

Glassdoor Score

Overall Score: 4.5 (11,730 reviews)

Marketing Score: 4.4 (245 reviews)

Glassdoor Ranking: #10

Review Highlights

Positive

“Intelligent and compassionate colleagues; good work-life balance; lots of resources to tap into; great managers who listen to feedback and encourage development; and inspiring leaders who walk-the-walk in terms of the company’s values.”

Product Marketing Manager in Chicago, IL

Negative

“-company culture is pushed hard but falls short

-hard to come across genuine colleagues especially if you have different backgrounds than them

-a bit hard for career growth, promotions hard to come across (even though they do provide personal development opportunities and trainings.”

Senior Product Marketing Manager in San Francisco, CA

#5: HubSpot

Company Overview

The other customer relationship management giant, HubSpot, primarily works with small-to-medium-sized businesses. Although its headquarters are located in Cambridge, MA, HubSpot employs more than 4,200 professionals – many of which work from home.

To explore careers at HubSpot, check out their job portal.

Glassdoor Score

Overall Score: 4.6 (1,880 reviews)

Marketing Score: 4.4 (131 reviews)

Glassdoor Ranking: #2

Review Highlights

Positive

“HubSpot has prioritized its culture and the wellbeing of its employees, unlike anything I have ever seen. From day one, I felt a noticeable shift in how I thought about work and how excited I was to get the opportunity to be a part of something so special. HubSpot is full of talented, diverse, and humble individuals that make me better every day.”

Senior Growth Marketing Manager in Denver, CO

Negative

“I’ve been at HubSpot for 6 months and I’ve never felt such burnout before. The workload is unsustainable and when I bring this up to my manager, I hear, “Oh that’s totally normal, all new hires feel that way.” This baffles me — if everyone feels overwhelmed, why don’t we recalibrate the workload/expectations? I see my team members editing Google Docs at 11, 12 at night on the regular, which indicates to me that the work/life balance on my team (in particular) is lacking. I dreamed of working at HubSpot for almost 5 years. Now that I’m here, I’m realizing that it’s not a good fit for me, which is crushing.”

Marketing in Boston, MA

#4: Google

Company Overview

Google is a widely famous technology company operating in the Internet-related services and products space. With its coveted headquarters in Mountain View, CA, Google’s parent company, Alphabet, has more than 150,000 professionals.

To explore careers at Google, check out their job portal.

Glassdoor Score

Overall Score: 4.5 (29,599 reviews)

Marketing Score: 4.5 (469 reviews)

Glassdoor Ranking: #7

Review Highlights

Positive

“Managers are well trained around Diversity, Equity, and Inclusiveness. Fun products to work on and several opportunity for upward and horizontal mobility (e.g. promotions and switching job functions). Increase opportunities for flexible work schedules between remote and in-office.”

Product Marketing Manager in San Francisco, CA

Negative

“Performance obsessed culture

Plague of imposter syndrome wearing everyone out

Crazy work hours”

Product Marketing Manager in San Francisco, CA

#3: Box

Company Overview

Box provides collaboration, content management, and other tools for other companies. Based in Redwood City, CA, this software firm currently employs more than 1,900 professionals.

To explore careers at Box, check out their job portal.

Glassdoor Score

Overall Score: 4.5 (794 reviews)

Marketing Score: 4.7 (24 reviews)

Glassdoor Ranking: #5

Review Highlights

Positive

“Best company I’ve worked for. They really care about their employees. When we were in office, there were great perks like an amazing cafeteria and coffee shop, transportation benefits, spacious office. Excellent culture firmly rooted in philosophies like “assume good intent.” Pay is competitive. Really like it here!”

Marketing in Redwood City, CA

Negative

“Box is not the place it used to be. It has become a highly political and autocratic environment where team leads no longer have autonomy nor are empowered to make trivial business decisions. The department is highly micromanaged and emphasizes “rinse and repeat” so creativity is not considered a value-add. There is significant concern with the lack of communication and transparency. Many people are leaving and/or are being let go and you learn about it when you see an empty desk. Box culture is highly acclaimed, but needs to be re-evaluated and prioritized in this department as it ranks the lowest in employee satisfaction. Box is no longer the fun, enjoyable and fulfilling place I once felt proud to work for. Significant changes must take place and fast or we’ll continue to lose top talent and will no longer attract new talent.”

Marketing in Redwood City, CA

#2: eXp Realty

Company Overview

eXp Realty describes itself as “one of the world’s fastest-growing real estate brokerages”. Located in Bellingham, WA, eXp Realty currently employs more than 20,000 professionals.

To explore careers at eXp Realty, check out their job portal.

Glassdoor Score

Overall Score: 4.8 (1,712 reviews)

Marketing Score: 4.8 (8 reviews)

Glassdoor Ranking: #4

Review Highlights

Positive

“Love the collaboration, the teamwork and overall comradery from the top down. I love working remotely and this virtual environment that eXp has built helps you feel like you truly are working one-on-one with your team. It’s been an amazing experience so far. So much positivity and excitement from leadership which has been truly motivating. This company is doing great things!”

Social Media Marketing Coordinator

Negative

“The onboarding process is pretty quick and you are really expected to jump right in. This suited me fine, but is a challenge. Luckily, there is tons of support available if you ask.

Director, Marketing in Oakland, CA

#1: NVIDIA

Company Overview

eXp Realty describes itself as “one of the world’s fastest-growing real estate brokerages”. Located in Bellingham, WA, eXp Realty currently employs more than 20,000 professionals.

To explore careers at eXp Realty, check out their job portal.

Glassdoor Score

Overall Score: 4.8 (1,712 reviews)

Marketing Score: 4.8 (8 reviews)

Glassdoor Ranking: #4

Review Highlights

Positive

“Love the collaboration, the teamwork and overall comradery from the top down. I love working remotely and this virtual environment that eXp has built helps you feel like you truly are working one-on-one with your team. It’s been an amazing experience so far. So much positivity and excitement from leadership which has been truly motivating. This company is doing great things!

Social Media Marketing Coordinator

Negative

“The onboarding process is pretty quick and you are really expected to jump right in. This suited me fine, but is a challenge. Luckily, there is tons of support available if you ask.

Director, Marketing in Oakland, CA

Finally. An aggregated list of the best companies for marketers. Bookmark this article for your next job hunt and keep a look out on what these firms do next.

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